Guided by founders Patricia Miller and Barbara Bradley Baekgaard, Vera Bradley has earned its reputation as a leader in the fashion industry.
Creating stylish quilted cotton handbags and accessories, the company combines smart design with distinctive and colorful fabrics and trims.
Browse the Vera Bradley website to see what's new including leather and faux leather collections, available in-store now.
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Vera Bradley has a loyal following of fans who look forward to lovely new fabrics and styles each season. Fan appreciate the function and quality that is synonymous with Vera Bradley.
Located in Fort Wayne, Indiana, Vera Bradley continues its commitment to excellent, exclusive designs and dependable service.
Who is Vera Bradley?
Model, Mother, Hostess and Friend.
Veronica Bradley, born August 9, 1909, was the mother of Vera Bradley Co-founder, Barbara Baekgaard and even worked for the company, as a sales representative in her Miami, Florida, community until she died in the early 1990s.
Vera was a special woman, who was chosen in the 1930s by Elizabeth Arden herself to model.
Vera's classic style and grace inspired Barbara and Patricia to name their company after her in 1982.
Those who knew Vera agree that her life was always full, fun and colorful!